
Join Ida Kymmer, Director of Global Affairs at Journee, and Oliver Lange, Head of H&Mbeyond in this webinar. Dive into a forward-thinking exploration of immersive digital transformation with H&M.
Gain actionable insights from real-world challenges and solutions, understand strategies to engage emerging consumer demographics, and envision the digital future with purpose-driven innovation.
The discussion focuses on how immersive initiatives move from vision to execution, highlighting the organizational, creative, and technological considerations required to turn experimentation into scalable, long-term value.
This webinar promises a 360-degree view of digital evolution tailored to address the pressing concerns and interests of today's strategic leaders. Be part of this comprehensive dialogue that bridges current digital trends with the future of business innovation.
Beyond inspiration, the session examines how immersive strategies are evaluated, refined, and integrated into broader digital roadmaps, ensuring innovation remains measurable, responsible, and aligned with evolving consumer expectations.
- Strategy and execution behind H&M's impactful virtual initiatives
- Insights into capturing the attention and loyalty of emerging consumer demographics - Gen Z and Gen Alpha
- Open discussion about how to turn the web into something that enables democratisation and sustainability
- Definition of a meaningful innovation for both individuals and society




